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Vishakha Mathur, Vice President at SKDK, strategic communications leader, and former journalist, joined The Michael Peres Podcast to discuss building resilient institutional reputations through mission-aligned narratives and stakeholder strategy. The conversation traced her path from journalism at Emerson College to public affairs, what it means to grow inside a progressive communications agency, and how institutions can earn visibility, influence, and credibility amid shifting formats from legacy media to TikTok, podcasts, and social-first storytelling. Mathur outlined the skills and mindset required to adapt as platforms and audience habits continue to change.
About Vishakha Mathur
Vishakha Mathur is Vice President at SKDK and a strategic communications and public affairs leader who partners with global institutions to shape how they are seen, understood, and trusted. She has led campaigns for higher-education institutions, healthcare systems, philanthropic organizations, and nonprofits, drawing on a journalism background and an M.A. from Emerson College to drive media relations, stakeholder engagement, issues management, and proactive reputation building.
About Michael Peres
Michael Peres is a serial entrepreneur, software engineer, journalist, and author. He has founded media and technology ventures, holds degrees in computer science, mathematics, and Jewish studies, and is pursuing biomedical engineering. Peres founded Hexa PR Wire and serves as Chief Editor for several publications.
About The Michael Peres Podcast
The Michael Peres Podcast features concise, neutral conversations on entrepreneurship, technology, society, and current events, highlighting practical lessons from operators and leaders.
This article was originally published at: https://hexaprwire.com/vishakha-mathur-discusses-strategic-communications-in-a-multi-platform-era-the-michael-peres-podcast/
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