Every entrepreneur has a moment where practical shifts create a noticeable improvement. For some, it came from adopting systems that saved time. For others, it was about visibility, trust, or focus. Each of these leaders shares the move that delivered lasting results.
Smart Shifts in Systems
Brittney Simpson, HR consultant at Savvy HR Partner, introduced a centralized intake system to handle payroll, benefits, compliance, and talent data in one place. Within 90 days, onboarding time dropped by 40% and client satisfaction improved, freeing her team to take on more clients without extra staff.
Lora Bovie, director of SEO at Rising Fox SEO, focused on learning every job in her business. By doing the work herself before delegating, she created clear standard operating procedures for future hires. This preparation made scaling smoother and ensured her team always had guidance if roles needed coverage.
Rachael Mueller, fractional COO of Hey Rachael Consulting, realized early that saying yes to everything led to burnout. By setting boundaries around hours and project scope, she created healthier working relationships. Clients even remarked that her boundaries encouraged them to set their own.
Building Visibility and Access
Roshni Wijayasinha, CEO of Prosh Marketing, ensured her company could be found by listing it across as many business directories as possible. This not only improved SEO but also drove direct leads, building credibility and client growth.
Rachael Miller, owner of Zhi Herbals, saw a quick payoff from investing in a high-quality website. The upgrade boosted site functionality and visibility, leading to a 20% increase in traffic almost immediately.
Sandra Myers, president and co-founder of Select Date Society, faced the challenge of launching during the pandemic. She pivoted her luxury matchmaking business to virtual platforms, a move that enabled growth past $1 million in revenue and secured a place on the Inc. 5000 list.
Trust and Community at the Center
Clara Whitlow, women’s wellness coach and sex educator, scaled her impact by launching a monthly workshop series that combined group sessions with individual consults. This format increased revenue while maintaining the personal touch that built trust with clients.
Designer Miguelina Gambaccini leaned into storytelling, using lifestyle narratives of travel and freedom to build emotional connections with her community in Miguelina, which she founded as a luxury women’s wear label. Engagement and loyalty grew as clients saw more than just a product—they connected with a way of life.
For Shykeria Lifleur, founder of Simply Shykeria, consistent social media content made all the difference. Her relatable posts on Pinterest helped her reach 24 million views, boost engagement, and earn a 2025 Forbes Entrepreneur of Impact nomination.
Skandashree Bali, CEO and co-founder of Pawland, focused on trust in the pet care industry. By sending personalized updates and maintaining transparent communication with clients, she built stronger relationships that quickly translated into repeat bookings and referrals.
Practical moves like these; whether system upgrades, marketing shifts, or trust-building strategies; show how entrepreneurs turn small, decisive steps into sustainable growth.
